Today is the first of what is to become a regular slot on the emma blog!
We ask a few questions of the designers/ makers/ general clever crafty types whose wares we stock in our emma boutiques.
There'll be fashion designers, jewellery makers, card printers, scarf knitters and more!
First up is the lovely Sadie whose nothing but bones necklaces have been a best seller since we first started stocking her jewellery brand Shh By Sadie back in March this year.
Where do you call home and make your jewellery?
I’m lucky enough to call two places ‘home’ – here in Wellington and south Wales in the UK.
In NZ I make my jewellery at my kitchen table in Oriental Bay, with a pretty awesome view of the harbour in front of me. I take a lot of my beads with me to Wales when I visit (I’m yet to learn the art of travelling lightly!). When I’m there and making necklaces my mum kindly acts as my ‘dummy’. She loves jewellery as much as I do, but doesn’t understand my obsession with skull beads! I call my dad my bead scout. When I recently visited Wales he took me on daytrips so that I could visit the bead shops he’d found. It was a LOT of fun!
Tell us about your latest collection/pieces and the inspiration behind it.
I love attention-seeking jewellery and I’ve recently become a big fan of layering necklaces. My latest pieces are chains and necklaces that can be mixed and matched - worn alone or layered together to make a statement. I want people to have fun with the pieces.
What is your favorite piece and why?
My favourite piece is my Chunky Chain, in Barbie pink. I find myself wearing it way too often, but I do love a splash of pink!
If you had to choose three words to sum up the spirit of your label what would they be?
Fun, colourful and playful.
Thanks Sadie, we love your fun and playful jewellery and think it's great teamed up with our new summer collection too.