Wednesday, December 23, 2009

It's home-time @ emma

It's been a wonderful, if rather busy, lead-up to Christmas and I've run out of time to tell you about all the lovely things that have made this month so special.
But I have to mention Phoebe's fab new Chrissy window that has really set the mood and it's going to stay up over the holidays so check it out if you're cruising by.
I'll try and post a pic up soon:)
While the shop is shut for a couple of weeks things are looking good for some great fun and games for emma in 2010!
Promise to keep you posted but for now it's time for a bit of rest and relaxation, cooking, crafts and Christmas presents.
Back on the 12th January-see you next year.
emx

Sunday, November 22, 2009

Ruby in the dust














Is that a great name or what!
It's perfect to describe the wee treasures by Auckland based label
Ruby in the Dust created by the clever Heleen and now stocked at emma.
Yippee...nana won't be the only person to love getting these ever so pretty brooches, cosmetic mirrors (with their own handmade felt pouches, cute), journals and bags for Christmas.
Vintage embroidered linens have been carefully re-worked into these delicious items along with those childhood favourites, Golden books, that are upcycled into journals to put your own creative musings in.
So come looking for your own ruby in the dust in-store now.
emx




Sunday, November 15, 2009

Filiokus hocus pocus


This month emma is thrilled to be stocking a limited number of Filiokus sunhats
& every day dress-ups.


For sun smart smarties-
these have to be the cutest sunhats for your junior mr or miss and they're made right here in Wellington. Go local!
Three sizes will have your precious bundles covered, from wee toddlers to school kids, and they're all made from 100% cotton with an imaginative design eye and fantastic fun colours.

Nana alert...at $32 they are a prefect Chrissy gift for lucky grandchildren.
And aunties & uncles, deserving favourite nieces & nephews will adore them too:)

We've also got a couple of matching sun-dresses to completely ace playtime and the most adorable baby shark- bite me xx.

For the full range online check out http://www.filiokus.co.nz
Thanks Karin and Sasha.

Sunday, November 8, 2009

Sun smarty-party

Well not exactly a party but from today emma is having it's first in-store promotion.
It's in support of a very good cause and timely as we welcome summer 09/10!

This week is Sunsmart week and having lost my Dad to melanoma a couple of years ago I thought it was time to do my bit to help spread the word, so word up...

slip into some cool summer threads ( yours truly may be able to help you with this one:) and find shade under a big tree, especially between 11am-4pm.
slop on spf30+ broad spectrum sunscreeen thickly at least 15 mins before going outside, keep on applying throughout the day if you're outside as it doesn't last forever and rubs off too.
slap on a wide brimmed hat or styling cap with flaps.
Emma has got some cute sunhats in from Filiokus for the littlies-think strawberries, watermelons, kiwifruit-ahhh:)
wrap oh yeah... the essential, I'm too cool for school, sunglasses. Close fitting and wrap around are best.

It's all pretty easy stuff really.

My dad and I shared a great love for chocolate so all this month emma will be giving away with all purchases over $50 vouchers for chocolates and hot/iced chocolates from
L'Affaire au Chocolat (just a couple of doors down the road). Oh so yummy.

Look forward to seeing you soon and please keep sunsmart!

Wednesday, October 14, 2009

More birds!
















On a recent trip up to Auckland I shimmed over to Kingsland for a look-see.
My fav shopping spot didn't let me down and found the perfect vintage lampshade for my 'nana lounge' lamp, yah!
It may only be one street but Kingsland has a great line-up of stores from clothing & jewellery to eclectic gifts well washed down with Wellington worthy cafes (parochial I know:)

Although I've only been stocking local crafty treasures in the 'nana lounge' so far I couldn't resist some of the cutest cards and badges from Cheryl @ Tuesday Print. She loves birds too I think! Lovely.




Summer 09/10 peek







...of my new season collection called Stitchbirds.
Named because I love birds and I love stitching things and what's even cooler, put them together and they make the name of a beautiful native New Zealand bird, ahhh....
This summer I continue to develop elements which are becoming touchstones of my label
colour, comfort, prettiness & practicality.

Just above you'll see the Biba bell sleeve dress and it is one of my favourite pieces.
With it's wee peek of contrast petticoat and new feature print it's great for all sorts of summer fun (comes as a top version too:)

For when you want to dress-up pick'n'mix dresses are brilliant.
We gave retailers a chance to play and create their own special pick'n'mix mixture.
Pick a frill sleeve combine with a sweetheart neckline add pockets you get the drift.

Pump up the plumage with the twinkle glitter skirt (second pic down)
Ohh it's so glittery and magical makes you want to grant wishes:)
Wear it with my cute crafty tee and you'll be the belle of the bbq, hee, hee!


Sorry for only showing a few pics here but am updating my website with the full range at the mo so won't be much longer.
In the meantime you can fly to your nearest stockist and see everything in-store now!
See you tweetie
emx
(Check out the cute Shelley shoes we used for shoot, thanks Shoe Connection, Cuba Street)