emma

NEW label for emma- SHERYL MAY

2012-02-14T17:14:00.000-08:00

Two local lasses, Emma and Sheryl, once went to fashion school in Wellington, became great friends, travelled the world, found love, lost love, made families, danced & played whilst always coming 'home' to their shared love of clothes, fashion and sewing.

Well this season I'm really excited to say my wonderful friend and talented designer

Sheryl May is stocking her self-named fashion label at emma on Cuba Street.

Sheryl's clothing collection is beautifully made, uses amazing fabrics and flattering shapes, takes reference from vintage art in her prints and is all New Zealand made (yah!)

Sheryl is based in her hometown of Gisborne for half the year then whizzes back to London to work backstage for Burberry at Fashion Week and indulge her other love of dancing while sourcing new fabrics and inspiration- all sounds good to me:)

Her select pieces are in-store now so please pop in and take a peek at lovely Sheryl May

Sweet 1960s

2012-01-25T19:10:00.000-08:00

Getting excited about the new winter '12 season and have lots of inspiration courtesy of some very cool women from the music and fashion scene of the 1960s...

Twiggy and those lurvely eyelashes, Patti Boyd's sweet style & staunch attitude ( love that knitted beret:), Pamela Courson's rock'n'roll love life, Mary Quant's innovation of shape and amazing style and the photography of John French...inspiring!!!

Wheel Stylish fashion show pics!

2011-12-30T17:27:00.000-08:00

We loved taking part again in the annual Frocks on Bikes frocktastic fashion show earlier this year and with a bit of spare time, over the (rainy) hols, thought it's an ideal opportunity to put your feet up and take a gander at these brilliant photos by Dominika Zielinska of the show:

BEHIND THE SCENES.....&....FASHION SHOW/ CROWD-SPOTTING

And when the rain finally does abate the Frockers have got heaps planned for the rest of summer so check out their website for details of events.

OH, and HAPPY NEW YEAR!!

Thanks for helping make 2011 a great one for emma!

Summer opening hours for emma boutiques

2011-12-23T01:52:00.000-08:00

This will get you in the Christmas spirit!

2011-12-14T15:33:00.000-08:00

We already adore She & Him and to make this time of year even better they've put out a Christmas album. It's kind of mellow at times (maybe better for chilly northern hemisphere yuletide action, supping hot toddies and watching snowflakes fall) but this track is one of my favs.

Even Ellen agrees:)

WORKROOM SALE-BERHAMPORE BOOMER!!

2011-11-22T19:20:00.000-08:00

This Friday 25th and Saturday 26th November ONLY 10am-6pm.

Pop in after voting and do your bit for the local economy :)

Summer print breezes into emma

2011-11-10T18:35:00.000-08:00

We all like hanging out with our gal-pals and it's even more cool when you get to create stuff with them too!

Karin Amdal (she of Filiokus fame and many other clever creative projects:) and I got together to design a brand new summer print for my Vacationer collection which would take it's inspiration from summer picnics and days spent lazing on the beach.

Ahhh, yes idyllic....but we weren't content just with that and thought it needed a little local flavour to make it more 'us'.

Now if you know Wellington at all it's famous for it's relentless wind (we're not complaining, honest) so we decided to add a wee zephur, or two, breezing through the artwork and now we have our very own 'spin' on summer!

Screenprinted by the local lads at Brazen in tones of grey, pink, sky blue and red it now graces the front of my Sandie beach scoop back top which is in-store now.

So great to work with you Karin, big thanks.

emx

OKTOBERDEE BAGS - new to emma & NZ!

2011-11-06T13:14:00.000-08:00

If you're like me you'll fall in love with these beautifully made, delicately detailed and perfectly practical bags from the Whimsy collection designed by Melbournian Lauren Ferry.

We are so lucky to be the first NZ stockist of these and just in time for putting one under the Christmas tree:)

Which one to pick? Decisions, decisions... Hannah has already nabbed a Boyscout in black and is loving it! Scrummy soft Italian leather, super cute stripe lining and lots of handy pockets inside and out- we have black as well as tan in-stock now.

Don't delay lovelies, make one your own soon.

flying south little bird, then join the FLOCK here...

2011-10-17T14:38:00.000-07:00

It's had a tough year in Christchurch but they're definitely finding their feet again, which is fantastic:)

Our stockist FLOCK in Sumner, having managed to stay open through most of the shakes, is celebrating the arrival of lots of lovely new season summer clothing (including yours truly of course, emma) and gorgeous gifts!

Well worth the drive out their way and well worth your support ( and there's even an Emma in residence so you'll really feel at home)

Word on the street...

2011-10-13T01:29:00.000-07:00

is emma!

Ok so it's not just about us but there's loads of talk out there about the new gals (and guys) on upper Cuba Street.

It was lovely to have Bel pop in and have a chat about our new shop and I hope it inspires you to get out and take a bite of our gorgeous capital city!!

If you haven't checked out her blog site now's the time blossom...

Word on the Street

loving them lightbulbs...

2011-10-01T18:28:00.000-07:00

Just look, aren't they cool! These Plumen low energy lightbulbs first caught my eye on that ever-inspiring blog Fancy! just about the time I was starting to work on our new Cuba St shop, it felt like perfect timing and it was. So after a day deliberating over cord lengths and hook positions with Steve (awesome sparky) we have light! Come on in to 268 for a closer look:)

p.s. we're in good company Plumen just created an amazing light installation at London Fashion Week , jealous.

Berri clever crochet fingers!

2011-09-30T16:13:00.000-07:00

Excuse the word play but Berri Drum is very clever with crochet and we at emma are really excited to now stock her gorgeous crochet collars.

Based in Melbourne, Berri's Hand Hook Yarn is the first non-NZ label we have stocked but thought her work was so lovely we couldn't be without it. Her views on making/ creating and manufacturing really resonate with us and think you'll agree...

'remember(s) a time when things were made with love. When we labored over tasks and enjoyed the results. Possessions were fewer and we treasured them, cared for them, and they became heirlooms.'

We hope you will love her work as much as we do (we're stocking her awesome tassel and suede neckpieces too:)

We're open on Cuba Street!

2011-09-27T01:43:00.000-07:00

Yep, it was a hot and steamy night (well actually it was a pretty typical chilly Welly spring evening) shared by loads of lovely folk who well and truly celebrated the opening of our new shop and the release of our summer collection Vacationer.

We had sensational wine sponsored by Te Mata Estate and yummy nibbles from Martha's Pantry.

Thank you to all for welcoming us into 'town' and especially my family and friends for supporting, believing and helping me live my dream.emxx

Charming Cuba Street, emma is beguiled.

2011-09-15T03:51:00.000-07:00

We think Cuba Street is the best street in Wellington to discover independant, individual and interesting shops so we are very very excited to be opening a new shop at #268 next week.

There's some gorgeous neighbours suchas The Powder Room, Madame Fancy Pants, Particles of Time and the wonderful Martha's Pantry just around the corner, for when you need a sustaining cuppa, or even better a cupcake, so there's plenty to make the stroll up Cuba Street well worthwhile.

We're so lucky to have found a beautiful vintage space with loads of character (it was once a butchers shop, just like our Berhampore shop) so pop on in, say hi and BRING ON SUMMER!

Vacationer collection - first drop in store this week!

2011-09-04T16:11:00.000-07:00

The daffs are out, the sun is shining so the time is ripe for some new season styles at emma.

First drop in this week there's goodies galore... dianne strappy silk sundress in a stunning 'tiger eye' print, tori denim skirt with the cutest sailboat contrast tie belt, farah pants, frida cuffed shorts and more!!

Grab some clogs, a big floppy 'Jodie Foster in Taxi Driver' 70's hat and your favourite emma style and come say 'hellooo' to summer with us,

emx

Lovely new issue 6!!!

2011-08-26T03:06:00.000-07:00

Extra-Curricular's latest lovely issue is in-store at emma now.Lots of inspiring stitchery + plenty more to keep you reading for ages.

Behind the scenes at summer shoot

2011-07-31T21:16:00.000-07:00

Love this time of year as one (fashion) season becomes another.

I know, so the temperatures might not be that summery yet but at emma we're thinking about where we want to go on holiday and what we want to wear.

I really like this emma season ahead with lots of 1970's inspiration in the range.

Great colours like orange and purple, striking stripes, a cool beachy print designed exclusively for us by Karin Amdal :) and a very cute ship-shape cotton print that I totally love (hope you will too)

Thought you might like to take a peek at what's ahead for emma and we made a little movie of behind the scenes at our shoot for the new season.

Feel the warmth and imagine the sunshine, emx

summer 2011 vacationer collection

emma eyecandy!

2011-06-25T15:12:00.000-07:00

A local photographer, Claudia, took some rather lovely pics of our Berhampore shop lately when we had a window display up celebrating cool mothers...

http://eyecandy.undko.de/emma

Check out her other views of around Wellington there too.

It's always great seeing how others see places and things around us, gives you a fresh take on the familiar, thanks Claudia:)

Remember when you stayed up all night for Telethon...

2011-05-19T21:59:00.000-07:00

...I know awhile ago now but hey it was fun for a good cause (and Blair Underwood took off his shirt on a pledge, ahh memories:)

Well, coming up this Sunday is a day long global telethon for Christchurch called

RISE UP.

Loads of details are on this link so please check it out:

https://riseup.org.nz/home

I'm going to be one of the designers in the 'Fashion Challenge' at Te Papa creating an outfit to be auctioned off for Chch!

So turn onto Maori TV, come and visit us in Wellie, donate or pledge some $ and show your support-you might even get a one-of-a-kind emma creation as a keepsake.

Remember we're all one together this Sunday, x

Photography love x

2011-05-16T18:33:00.000-07:00

Have been raiding the central wellington library lately, so good for those big glossy books you can never afford but just want want want...& must share with you a must borrow, in fact this will probably be a must buy it's so good...

'Tim Walker Pictures'

http://www.teneues.com/shop-int/books/fashion/pictures.html

He is a genius with whimsy and skill to create a world you'd love to visit.

Are you loyal?

2011-05-03T02:22:00.001-07:00

...'cause we're starting up the first ever loyalty scheme for emma customers,

The Register for Lovely Local Ladies.

Forget points we are giving away 'macaroons'!

Come in to our Berhampore store and see what it's all about.

You can start earning 'macaroons/points' on your first purchase of emma clothing

$10 spent = 1 'macaroon' and these are redeemable off your next full-price emma clothing purchase, easy peasey:)

Also, don't forget to pop in this Saturday (7th May) to celebrate our most favourite day- Mother's Day.

We're having special treats so please join us to nibble macaroons (the sweet tasty handmade type) locally made by 'Sky and Helene' and toast the favourite Mums in your life with a glass of bubbles, emx

Bill Cunningham inspires me

2011-04-17T18:13:00.001-07:00

Last weekend, Bella and I went to a documentary about Bill Cunningham, the New York based photographer who chronicles Street Style for the NY Times and does it on a bike, with a film camera at the age of 80. What a guy, we loved it. It was amazing not only for the fashion but it took us away to the streets of New York and Paris as seen through the eyes of a truly good, honest and creative man. If you're ever feeling a bit weary of the world this is a tonic:

http://youtu.be/NYqiLJBXbss

You just have to believe...

2011-04-17T17:51:00.000-07:00

...in a little bit of magic ( and some nice warm woollies) when winter starts to cool things down. Wendy did and when I designed this 100% wool cardigan with the peter pan collar I believed too so just had to name it after her.

It'll keep you cosy warm and looking pretty so you can continue to create all your own magic in style:)

Available in redcurrant (as pictured), charcoal and black and instore at emma now!

Hot off the presses!!!

2011-03-31T17:15:00.000-07:00

...yep the latest issue of the gorgeous Extra-curricular magazine is out and instore at emma now!

Issue #5 has a great featurette on ceramics & we love the cover artwork by Golden Ink Collective's Abby Seymour, beautiful work & they even have a new online store!

http://www.goldenink.com.au/

There's new fashion and recipe pages as well as an article on Auckland synchronized swimming group 'The wet hot beauties'.

Wonder if they've heard about our own Swanwear bathers-perfect combo.

The last issue of Extra-curricular sold out, it's a strictly limited run see, so pop in, grab one and get creative.

emx

Wonderful wet wedding day!

2011-02-28T00:59:00.000-08:00

I have to share with you these beautiful pics of the very lovely and talented Anna, and new husband Chris, on their recent wedding day. Anna has been helping emma over the last few years with creating great graphics, a wonderful new website and amazing ads and I was really excited to have the opportunity to make her wedding dress. We used ivory silk her Mum had bought years ago, perhaps for such an event, some vintage inspiration and a little bit of lace to finish off - perfect.

Congratulations you two and I know you'll have a wonderful and creative life together, xx

Final fling for summer sale

2011-02-16T12:44:00.000-08:00

We want to clear the decks so having our first ever sample & seconds workroom sale in Berhampore.

Please spread the word and hurry on in-only lasts for a week.x

Busy, busy blossoms...

2011-02-15T12:40:00.000-08:00

Where are the days going in 2011??

Busy times at emma so not a lot of blog time but winter production is in full swing, yippee!

So no time to waste, but thought you should know about lawyer/passionate cook Delaney Mes of blog Heartbreak Pie . She makes tasty food that's sure to inspire and she's a fan of emma!

So being that we share a love of food/baking/cooking & eating with her we thought it great she wanted to wear emma on her first TV appearance on Good Morning.

She looks very kitchen chic in our Blossom dress teamed with an adorable apron from her sister.

Check out how great she looks, bet Sarah was jealous-hee,hee!

http://tvnz.co.nz/good-morning/s2011-150211-delaneymes1-video-4028615

Happy New Year!!

2011-01-10T12:42:00.000-08:00

2010's going to be a great year and we're happy to say, that after a lovely sunny holiday in Waikanae, our Berhampore shop is open again!

We are back to normal trading hours from today (Tuesday 11th Jan) which are 10am to 5pm all week and 10am-4pm on Saturdays.

There's lots to look forward to this year with a new season release just around the corner but before then there's still quite a lot of summer fun to be had.

Thanks to all you lovely ladies, and some lovely lads too, who have helped 'emma' along the way and look forward to seeing you all again this new year.

emx

Issue 4 instore now.

2010-11-25T00:36:00.000-08:00

Extra-curricular issue 4 with a special Christmas project lift-out bonus is at emma now-lucky us & lucky you. Pop in and grab one before they all become stocking fillers:0

Santa's coming!!!!

2010-11-25T00:00:00.000-08:00

In our shop window this week, taking centre stage to welcome in the festive season and looking cuter than ever, it's Filiokus!

We have a fantastic selection of this beautiful, locally made children's playwear label in store now, let your child's imagination take flight ( & smile as they look super cute whilst doing it).

Strawberry & watermelon sun-hats, santa suits, sunrise dresses and dinosaur romper suits- ohh our munchkins never had more fun dressing up.

Fabric and fabulousness

2010-11-11T15:09:00.000-08:00

Fabric-a-brac is back!

In fact it's tomorrow-Saturday 13th November 9am-1pm.

Back in the big venue of St. Anne's Hall, Emmett Street, Newtown.

Loads of parking right outside the door and FREE!

Yeeha, it'll be a cracker and emma will be stocking a table chocka full of goodies:)

This summer be a bathing beauty...

2010-10-10T14:54:00.000-07:00

Ester Williams eat your heart out... Swanwear is here!

Designed and made in Wellington by the lovely Annemiek, emma is very proud to be the only retail stockist of Swanwear swimwear.

They are flattering, comfy, beautifully made and oh just a bit glam.

We have the styles and colours pictured above- Black Swan, Fifties Birdie & Retro Butterfly-instock but can mix and match for you if you want something a little different, nice.

Come on in and try them on for yourself-you'll be a bathing beauty too:)

Oh so-pretty...

2010-09-30T12:40:00.001-07:00

Just arrived at emma!

Poppy so-pretty dress in silk spotty stripe (o.k.- it can be a tunic top if you're not up to getting the pins out just yet:)

It also comes in the sweetest cherry dot silk print and our very favourite teeny tiny cotton floral print as a blouse.

Numbers are limited so check it out at emma in berhampore now.

get emma online now!

2010-09-30T12:27:00.000-07:00

We're very excited to tell you that the lovely online shop Foxes is now stocking emma

http://www.foxes.co.nz/catalog/index.php

There's some great end of season specials on there right now and new season summer not far away:)

So now you don't need to despair if you're living the life up north or way down south. If the mail can get to you so can emma xx

To market...

2010-09-20T02:39:00.000-07:00

This Saturday emma is going to wheel out the clothes rack and set up a wee pop-up at the extra special Frank Kitts fashion themed market-yah!!

With WOW just around the corner Wellington has fashion clothing firmly on the radar so pop on in and you'll get an exclusive taste of some of the best and freshest local labels all under one roof.

How good is that:)

Lovely local jewels

2010-08-31T19:43:00.000-07:00

Anna from Quail design has just brought in some more of her beautiful skeleton leaf necklaces:)

They all have very special vintage blossom beads hanging either with the leaf or at the clasp as an extra treat.

We loved them so much we featured them in our summer '10/11 collection look-book, so pretty, we know you'll like them too.

Word on the street...

2010-08-26T02:11:00.000-07:00

...is emma (hee, hee)

http://www.wordonthestreet.co.nz/shop/emma-is

The lovely Bel wrote this piece and we think it's kind of grand, so thank you and everyone have a peek at this new site it's all about our wonderful Wellie- town and it's secrets.xx

Check out these 'Threads'!

2010-08-15T13:46:00.000-07:00

Thread is a great site that tells you heaps about what's happening in and around the NZ fashion industry.The lovely Cyndi G has just put up a piece on emma so go have a look-see:

http://www.thread.co.nz/news/5320/15/emma-by-Emma-Wallace/d,thread-article

There are some pics from our latest late night shopping session there too so thanks to everyone that came along and got snapped.

xx.

Viva les macarons xx

2010-08-06T14:18:00.000-07:00

Something in the universe was speaking to me last week and when in Christchurch, after visiting lovely Tipi at Where The Fox Lives, all the stars had aligned and I found myself outside a wee shop/ slice of heaven called J'aime les macarons

A romance was begun and if flavours suchas rose, bitter chocolate, sour cherry & champagne, salt butter and caramel, among a host of others, make your tastebuds water then you've come to the right place. They also fly mixed boxes up to Moore Wilsons, Wellington on Fridays & Saturdays (saviour!!)

This is a secret desire once you try you just have to share with those you love so treat yourself this weekend-go on:)

emx

2010-08-06T14:05:00.000-07:00

The WINTER SALE has been been going great (promoted by our wonderful owl art window created by the talented Miss Phoebe!) and don't despair if you haven't got to emma yet, there's still plenty of styles and bargains available.
Just to make things even easier for you...our opening hours have now extended!!
Tuesday-Friday 10am -5pm & Saturday 10am-4pm.
Come on down to 'Happening Berhampore' folks:)

Fabric sale at emma

2010-07-12T14:25:00.000-07:00

Love fabric, but you missed 'Fabricabrac' recently,fret not! emma has joined forces again with pal Deborah Sweeney and have an awesome mix of fabrics for sale at emma. Extended until this Saturday 17th July (due to popular demand). There are some great value pieces for crafters, sewers and textile lovers alike:)

You can always check out my winter range too!

Gotta love Fabricabrac

2010-06-24T02:24:00.000-07:00

Thanks to my trusty helpers, Phoebe and Bella, emma enjoyed another great Fabricabrac.

Although I could only be there to set up I felt our collection of fabric gems was in good hands and with the occasional mandatory cupcake break some great bargains were had and much inspiration shared.

There are so many treasures you have to watch you don't leave with more than you arrive with but I was immediately seduced by this delectable swan/water lily doilly at the table opposite. I don't know yet what I'll eventually make with it but for now it's being ever so pretty helping display brooches on my cabinet at emma.

scarves, skirts & more

2010-06-18T03:02:00.000-07:00

A few new items have hit the racks at emma to help keep those winter chills away!

The Popette reversible skirt comes in chocolate or grey marle merino wool/modal one side and when flipped becomes a cute stripe skirt. The name says it all, it is totally reversible-got to love those two for one pieces.

We've also stocked up on some scrummy neck wrap/scarves to add a bit of zing to your winter gear - woolly, stripe, merino, red, orange, green-it's a great easy update.

And not to forget the new emma staple the long line terese tank top in merino wool. It's comfy, cosy and so handy to add layer upon layer, upon layer....

and then there were more...

2010-06-17T03:07:00.000-07:00

Just had to show you the latest members of the emma (OWL) family.

Tea-cosy owl has haunted me for the last couple of months and finally I found one of my own-it's peaceful now and very nice to have settled home on my shelves:)

Then my dear friend Emma (yes, jinks!) sent me this ever so lovely print from Hobart of a very wonderful owl to grace my workroom/shop wall. So perfect, thank you. I haven't had it framed yet, as can't bear to let it fly away for long, but will soon , promise.

What is it about owls that makes us love them so?

Fabric-a-brac is back!

2010-06-06T17:56:00.000-07:00

It's all the fun of the fair and it's all about fabric (+buttons, vintage notions, trims, patterns etc...)

How good is that!

There hasn't been a Fabricabrac for awhile so you know they'll be loads of treasures to discover and make your own. They've even got someone on-site to sharpen scissors so bring yours along and they'll be no excuse not to get creatively cutting!

emma's got a table booked and we're busy digging up some choice cuts to tempt and inspire you clever clogs out there:)

Don't forget it's a new venue!

St.Anne's Hall, Emmett St, Newtown.

Saturday 19th June 9-noon.

http://fabricabrac.wordpress.com/

Craft rescue from Ruby in the Dust

2010-06-06T17:17:00.000-07:00

Yep, it's raining again in the Capital but this does give you the perfect excuse to get comfy inside and get those crafty fingers working. As we know sometimes a little helping hand is needed to get you started and Ruby in the Dust have come to the rescue.

emma now stocks these cute felt craft kits with everything you need to make six beautiful birds or hearts, tweet!! It's a great gift and perfect for any friends, young and old, just starting out in their journey into the fabulous world of craft:)

Winter's here finally

2010-05-24T01:59:00.000-07:00

Yep it may be raining and chilly but it's a great excuse to snuggle up in your winter woolies and layer, layer, layer.

Having a late night at emma tomorrow night and hope the weather doesn't scare everyone away.

Remember cold hands, warm heart...there's lots to warm you in-store at the mo:)

See you Tuesday 25th May 5-8pm, bubbles on me!

Slinky melinkis

2010-05-07T14:32:00.000-07:00

Have just put some new winter stock into emma which I call my 'slinkies'.

They're made of a lovely viscose that hangs and drapes beautifully. Each piece has an easy fit, which makes them super comfy, while still having a dressy edge.

Celeste tunic top, skirt and dress are all instore now and come in black or midnight blue.

Perfect for a treat night out:)

Here's more winter coming at ya!

2010-05-02T23:22:00.000-07:00

Of course there is and looking 'tres chic'.

The brigette batwing top is my merino wool winter '10 version of the fav summer number you might well own and is instore now.

There's also very snuggly cotton/spandex velveteen veronique trousers or boot shorts.

They are a brilliant more tailored sub for leggings but just as comfy-mmm...

Also if you haven't twigged already emma is now on Facebook

http://www.facebook.com/pages/emma/117826394903336?ref=ts

You can check out the whole emma winter collection pics there too:)

Warm tootsies for you

2010-04-18T21:38:00.000-07:00

I've been looking for another nana rug for quite awhile, to keep your tootsies warm in the changing room, and thought it was a lost cause but yippee-doo found this lovely one on Trade Me.

Made from beautiful floral vintage carpet, which even matches the large nana rug already instore, and clever Mandy has shaped it into a tiki which I think is pretty cute.

You can contact her on mandywilson@clear.net.nz if you want to know more or just come into emma and admire her handiwork!

new season collection

2010-04-18T21:16:00.000-07:00

Being in the middle of 'redesigning' my website (with the talented help of the lovely Anna Stewart) my updating of the winter collection pics has been somewhat delayed-sorry:)

Thought I'd post them on here over the next few days so you can have a look-see at what's hitting the stores over the next few weeks.

The collection is called elle voyage and my inspiration whirled with thoughts of travelling, near and far, real and imaginary, whilst listening to French songbird Melanie Pain.

So a wee bit of French seduction has helped create this range and there's cosy and chic new numbers to ease you into autumn and beyond!

Hope you like,emx

The best knickers for Frockers!

2010-04-12T22:07:00.000-07:00

After a fun day spent visiting my lovely stockist 'Live like Lola' in Blenheim (and squeezing in some valuable op-shopping time:) I was really pleased to come home with a new addition to the nana lounge.

emma is now the exclusive Wellington stockist of some fantastic, fun, form-fitting knickers

Fanny Adams

You may have spotted them at the Nelson Market, as they're a real fav with shoppers down there, and well-known for their great fit.

Two cool boy-leg cuts (one a half brief, the other a full) all in cotton/lycra and fancy but not frilly colours.

We chosen some of the more vintage-look combos for emma,here take a peek...

Sad to see you go...

2010-03-28T17:49:00.000-07:00

so have to pay my respects to the ever inspiring World Sweet World magazine, sob...

The final issue has a divine Devon Smith cover and equally lovely contents and you get it now from emma and complete your collection!

Thanks Hannah and Thomas for creating something really special in Wellington and being a uniting force for us who love craft and the powerful positive energy it brings.

I'm sure you're going to create someone really beautiful soon.x

Clogs are go!

2010-03-21T16:40:00.000-07:00

Having loved wearing my Funkis yellow summer clogs over the last year I searched in vain to source some winter clogs for my new season shoot which is themed on travel and our dreams and inspiration for these voyages.

On my online travels I did spot these hand painted lovelies that shoot Heidi from the hilltops to high fashion quicker than you can yodel and thought they are pretty 'spech' and worth sharing.x.

http://www.mtclogs.com/index.htm

Pretty pretty things

2010-03-21T16:01:00.000-07:00

I can't believe a couple of weeks have flown by since the ever so lovely and talented Ms Heleen from Ruby in the Dust was in town for Craft 2.0 and visited her exclusive Wellington stockist...

emma!

She came armed with special treasures so I've replenished my gorgeous vintage embroidered brooches stock and got some new cosmetic mirrors. They have such cute pictures and fabrics on their reverse that you'll smile even as you despair over your wind-blown hairstyle:)

Also each mirror thoughtfully comes with it's own braid trimmed felt pouch to keep it safe and sound.

While visiting Heleen fell for one of my 'if it's homemade it rocks my world' tees and wore it at The Dowse the next day. Looked great, thanks:)

rubyinthedustdolls.blogspot.com

Love that sale

2010-02-28T17:25:00.000-08:00

Don't miss out on the first ever 'all garment' sale at emma.

Yippee-do, it's all good. At least 25% off!

Snap up a 'if it's homemade it rocks my world' top that you've had your eye on all summer,

a party dress to shimmy the night away in or

snaffle up a cosy merino number in preparation for the cooler days ahead:)

Stock is limited so don't dally ladies, the Berhampore crowds are crazy!

Zooey and Joseph make you smile:)

2010-01-31T18:16:00.000-08:00

Obviously spending far too long today in front of my computer but so happy I found this (thanks Bust mag)

A great new wee song from 'She & He'...

play it and put a spring in your step on this grey drizzly day.

http://www.youtube.com/watch?v=rtVh8kVZ_XM&feature=player_embedded

Exercise your love muscles...

2010-01-31T12:47:00.000-08:00

oh that sounds a bit cheeky...

but do get on your bike and join the latest Frocks on Bikes event this Valentines Day:

'Love to Roll'

Look out for posters around town or check out www.frocksonbikes.org for full details.

THE GUTS ... to rendezvous at beach near Freyberg Pool 1.30 pm on Sunday 14th and with love in your heart take the gorgeous coastal route to the Island Bay Festival via a second 'pick-up' stop at Lyall Bay.

The wonderful frock ladies have organised extra love for all bikers as once registered you go into the draw for some hearty prizes from fab local businesses, goodie:)

emma loves supporting these frockalicious events and is really happy to contribute a prize so please make sure you get in to win and enjoy a wonderful Wellington day!!

Twenty ten the owls have it!

2010-01-13T20:48:00.000-08:00

Happy New Year!

Maybe like you, many books were read over the rather less than tropical holiday (ours was in Waikanae) but a good part of my new cross stitch project was completed so can't complain.

Even got a chance for some excellent op-shopping Kapiti coast style.Love it.

But home eventually beckoned and so emma is open again and ready for a fantastic year.

With all the rush pre- Xmas I didn't get the chance to show you the lovely ceramic brooches instore by Stephanie Cahorel.

She's a k-coaster now with a wee french connection and her brooches are a great gift.

Bunnies, butterflies, birds, hearts and crosses are just some of the inspirations.

See the pics above to see for yourself, tres bien!

Just a reminder about our regular shop hours.

We're open Friday & Saturday 10-4pm

but I'm often in the workroom Tuesday - Thursday so please do pop in if you're passing.

The blankey owl sign will show open so it's easy.

It's home-time @ emma

2009-12-23T14:31:00.000-08:00

It's been a wonderful, if rather busy, lead-up to Christmas and I've run out of time to tell you about all the lovely things that have made this month so special.

But I have to mention Phoebe's fab new Chrissy window that has really set the mood and it's going to stay up over the holidays so check it out if you're cruising by.

I'll try and post a pic up soon:)

While the shop is shut for a couple of weeks things are looking good for some great fun and games for emma in 2010!

Promise to keep you posted but for now it's time for a bit of rest and relaxation, cooking, crafts and Christmas presents.

Back on the 12th January-see you next year.

emx

Ruby in the dust

2009-11-22T19:28:00.000-08:00

Is that a great name or what!

It's perfect to describe the wee treasures by Auckland based label

Ruby in the Dust created by the clever Heleen and now stocked at emma.

Yippee...nana won't be the only person to love getting these ever so pretty brooches, cosmetic mirrors (with their own handmade felt pouches, cute), journals and bags for Christmas.

Vintage embroidered linens have been carefully re-worked into these delicious items along with those childhood favourites, Golden books, that are upcycled into journals to put your own creative musings in.

So come looking for your own ruby in the dust in-store now.

emx

Filiokus hocus pocus

2009-11-15T19:03:00.000-08:00

This month emma is thrilled to be stocking a limited number of Filiokus sunhats

& every day dress-ups.

For sun smart smarties-

these have to be the cutest sunhats for your junior mr or miss and they're made right here in Wellington. Go local!

Three sizes will have your precious bundles covered, from wee toddlers to school kids, and they're all made from 100% cotton with an imaginative design eye and fantastic fun colours.

Nana alert...at $32 they are a prefect Chrissy gift for lucky grandchildren.

And aunties & uncles, deserving favourite nieces & nephews will adore them too:)

We've also got a couple of matching sun-dresses to completely ace playtime and the most adorable baby shark- bite me xx.

For the full range online check out http://www.filiokus.co.nz

Thanks Karin and Sasha.

Sun smarty-party

2009-11-08T20:10:00.000-08:00

Well not exactly a party but from today emma is having it's first in-store promotion.

It's in support of a very good cause and timely as we welcome summer 09/10!

This week is Sunsmart week and having lost my Dad to melanoma a couple of years ago I thought it was time to do my bit to help spread the word, so word up...

slip into some cool summer threads ( yours truly may be able to help you with this one:) and find shade under a big tree, especially between 11am-4pm.

slop on spf30+ broad spectrum sunscreeen thickly at least 15 mins before going outside, keep on applying throughout the day if you're outside as it doesn't last forever and rubs off too.

slap on a wide brimmed hat or styling cap with flaps.

Emma has got some cute sunhats in from Filiokus for the littlies-think strawberries, watermelons, kiwifruit-ahhh:)

wrap oh yeah... the essential, I'm too cool for school, sunglasses. Close fitting and wrap around are best.

It's all pretty easy stuff really.

My dad and I shared a great love for chocolate so all this month emma will be giving away with all purchases over $50 vouchers for chocolates and hot/iced chocolates from

L'Affaire au Chocolat (just a couple of doors down the road). Oh so yummy.

www.affairechocolat.co.nz

Look forward to seeing you soon and please keep sunsmart!

http://www.sunsmart.org.nz

More birds!

2009-10-14T20:11:00.000-07:00

On a recent trip up to Auckland I shimmed over to Kingsland for a look-see.

My fav shopping spot didn't let me down and found the perfect vintage lampshade for my 'nana lounge' lamp, yah!

It may only be one street but Kingsland has a great line-up of stores from clothing & jewellery to eclectic gifts well washed down with Wellington worthy cafes (parochial I know:)

Although I've only been stocking local crafty treasures in the 'nana lounge' so far I couldn't resist some of the cutest cards and badges from Cheryl @ Tuesday Print. She loves birds too I think! Lovely.

Summer 09/10 peek

2009-10-14T18:34:00.000-07:00

...of my new season collection called Stitchbirds.

Named because I love birds and I love stitching things and what's even cooler, put them together and they make the name of a beautiful native New Zealand bird, ahhh....

This summer I continue to develop elements which are becoming touchstones of my label

colour, comfort, prettiness & practicality.

Just above you'll see the Biba bell sleeve dress and it is one of my favourite pieces.

With it's wee peek of contrast petticoat and new feature print it's great for all sorts of summer fun (comes as a top version too:)

For when you want to dress-up pick'n'mix dresses are brilliant.

We gave retailers a chance to play and create their own special pick'n'mix mixture.

Pick a frill sleeve combine with a sweetheart neckline add pockets you get the drift.

Pump up the plumage with the twinkle glitter skirt (second pic down)

Ohh it's so glittery and magical makes you want to grant wishes:)

Wear it with my cute crafty tee and you'll be the belle of the bbq, hee, hee!

Sorry for only showing a few pics here but am updating my website with the full range at the mo so won't be much longer.

In the meantime you can fly to your nearest stockist and see everything in-store now!

See you tweetie

emx

(Check out the cute Shelley shoes we used for shoot, thanks Shoe Connection, Cuba Street)

Marimekko Exhibition at Design Research in Cambridge

2009-10-05T16:26:00.001-07:00

Marimekko Exhibition at Design Research in Cambridge

Posted using ShareThis

We love flowers...

2009-09-28T13:22:00.000-07:00

so had to share these most gorgeous flowers Pippa chose for emma to celebrate spring and to complement cupcake day last Saturday.

Thanks luv.

We have signage!

2009-09-28T12:53:00.001-07:00

No more temporary, paper, double sided tape, stuck on signs for us yah!

With help from the talented Anna Stewart we now have a great window to welcome you into the 'nana lounge'

(I think the two lovebirds on the twirly ribbon on the left are her and her fiance cooing x)

I even dressed up my mannequin to celebrate WOW style, as the Wearable Arts awards are in town, and although it's my usual forte a few paper dollies, vintage lace and an embroidered tablecloth put together to make pretty don't look half bad and was really fun to do:)

I can see why people enter that competition year after year.

My other front window is also more than wonderful as has a beautiful delicate installation work by Phoebe Morris evoking the theme of my summer range Stitchbirds.

She's a talented chickadee so keep your eyes peeled as she creates new and varied visual feasts!

Spring has sprung.

emx

Lookie inside my lovelies

2009-08-18T20:54:00.000-07:00

Here's a few pics of my workroom/nana lounge.

It's been really fun getting out my favourite vintage treasures and bringing them in to create an environment I love to work in.

It's a work in progress but that means more collecting-yah!

Particular thanks to Fiona and Muz for the loan of the rug-it is so perfect!

emma moves out of home

2009-08-09T21:53:00.000-07:00

It's been awhile coming but emma has finally found a new pad to call 'home'

476 Adelaide Road, Berhampore

As you can see this baby blue baby is a born cutie and can be found at the corner of Adelaide Rd and Britomart St in Berhampore.

Only a short walk from Island Bay or a quick bus/car ride from central Welly

( food incentives too with good pizza, coffee and chocolate right next door )

Making this classic old space into a fully functioning workroom has been fun, 'nana lounge' is the prevailing design theme and with the added bonus of street frontage we at emma have decided it's too good an opportunity to ignore...

SO we're integrating a wee shop into the mix too :)

It'll be full of great 'emma' samples, previous season bargains, vintage and crafty treasures.

And for now shop hours are Friday and Saturday 10-3pm but if the open sign is out please feel free to pop in anytime.

Happy to help with alterations, wardrobe consultation and even making that special 'emma' item you've had years of happy wearing but need to replace.

See you soon!

Gotta love Grace

2009-07-28T19:09:00.000-07:00

Though I haven't quite got around to going to the Film Festival much in recent years my pal Karin got way organized this year and booked us films online, thanks hun.

The fashion films were a real incentive and so far have loved loved loved 'The September Issue'.

Had seats quite close to the screen and was pleasantly surprised at the lack of botoxed beauties working at American Vogue.

The lovely Grace Coddington was an inspiration, described by The Independant as ...

' flame-haired, make-up free and an imaginative rebel' she was a perfect foil to the immaculate Anna Wintour.

I can't wait for this to return, it's a definate one for return viewing.

Also saw 'Coco' a couple of nights ago, mostly about the early years of Coco Chanel.

Not quite as engaging a film to me as the previous one but still solid fashion action and I was left admiring her strength of character and how film really illustrated the fashion changes she lived through and how so many of them were created by her.

Next up is 'Valentino' which Bella and I are looking forward to this weekend. Italian excess should be fun.

Movie time is a good time when it's cold outside.xx.

Fab fabric 'a' brac hits town

2009-07-02T22:07:00.000-07:00

It's fabric it's vintage it's way fun

it's for all you crafty boys and girls who love creating and love a great deal.

Fabric 'a' brac

Saturday 18th July @ the Brooklyn Community Hall 12-3.

I'll have a table with some fabric bits and bobs which will hopefully inspire you to sew something pretty for yourself or for someone else lucky:

a snuggly merino hoodie, patchwork pillowcase or perhaps a softie to tell your secrets to:)

It's cash only with the closest eftpos machine being around the corner at the Brooklyn shops so forewarned is forearmed, ka-ching!!

There's lots of bargains so be in quick.

See ya'll there ya hear.

emx

http://fabricabrac.wordpress.com

Live like Lola opens!

2009-06-28T22:37:00.000-07:00

And where else but in that wee little wine oasis across cook strait - Blenheim!

Hmmm.. you think what's that about?

Well it's about a brand spanking new store run by the very lovely Karen.

She's been doing her homework and built up a local following with her great mix of labels and now has found the perfect permanent spot for Lola to call home 14 Wynen Street right in the centre of town.

emma is really happy to be stocking there so pop on in and help celebrate the opening and I'm sure Karen will find you something perfect to wear this wild and woolly winter.

new online mag...

2009-06-10T18:18:00.000-07:00

...is New Zealand's latest business & lifestyle mag set to inspire & inform young kiwis, great philosophy:)

There's interesting stuff on the usual like travel, technology and entertainment but also sections titled creative and inspiration.

Elements we could all do with at the moment to get past the gloomy economic talk.

So I was really flattered to be asked for an interview as part of their creative section

http://www.etchmagazine.co.nz/Creative+NZ/Interview+with+Emma+Julia+Elizabeth+Wallace.html

Etch have only been online since May this year so spread the word and be inspired.

2009-06-10T18:17:00.000-07:00

Yum-yum

2009-06-07T17:28:00.000-07:00

I baked these yesterday and took to Carrie and Jeremy's for Sunday lunch afters.

They are a fav of mine and generally become a fav of whomever tastes them.

So I hope Bill doesn't mind but I'm sharing this choccy love to brighten up a grim and grey winter:)

chocolate custard tarts

3 egg yolks

55g(1/4cup)caster sugar

2 tablespoons cornflour

1 tsp natural vanilla extract

185ml cream

150g dark chocolate,grated (or finely chopped)

2 sheets puff pastry

icing sugar for dusting

Preheat oven to 220 degrees C. Place the egg yolks, sugar, cornflour & vanilla in a saucepan and whisk until smooth (just use a hand whisk as this quick and easy).Add the cream & 125ml (1/2c)water & whisk again. Place over a medium heat.Stir until the mixture is thick, about 5 mins. Remove from the heat, add chocolate & stir until melted. Leave to cool.

Place the sheets of puff pastry on top of each other and roll up. Cu into 1cm wide slices and roll out into rounds 10cm in diameter.Lightly grease a non-stick 6-hole & 12-hole muffin tin & push each round into the individual holes.Place in freezer for 10 mins.Remove & divide the custard mixture evnly between the tart shells.

place in the oven & bake for 20 mins, or until the pastry is golden. Remove from the oven & leave to cool in the tins for 10 mins before removing.Dust with icing sugar & devour!!

Makes 18

from 'bills open kitchen' by bill granger

She's ever so fancy

2009-05-05T21:08:00.000-07:00

...don't you know it honey child.

You would have had to be stuck under a rock somewhere to not have visited the best little store on Cuba Street,

Madame Fancy Pants.

And better still they've got a spanking new lovely website to check out...

http://www.madamefancypants.com

There's cute stuff galore so be a good surfer and catch the wave.x

Russian dolls for real

2009-04-01T15:06:00.001-07:00

I love russian dolls ( see pic of on my studio window) follow this link for the cutest take on how they spend their day!

www.dailymotion.com/video/x688a1_bc-dairy-foundation-russian-dolls_lifestyle

Fluro is so now.

2009-03-28T19:04:00.000-07:00

Hey seeing as Lulubelle is such a speed blogger I thought I'd tag her back and say cheers to the xlent Fluro mag and thanks for posting emma.

www.fluromag.blogspot.com/2009/03/emma-emma-emma.html

Real nice.

Issue 8 is out now at selected stores nationwide and can you believe it... it's free.

Who says there's no free lunch, here's a bloody three course meal for your head and your heart.

Go get it friends.

id show footage including emma!

2009-03-18T14:40:00.000-07:00

Just found this on The Press online, a highlights video of the catwalk show last Saturday night.
Check out this link for some southern fried goodness :)
http://www.stuff.co.nz/lightbox/the-press/news/national/2264487/?KeepThis=true&TB_iframe=true&height=560&width=640

iD Dunedin Fashion Week

2009-03-17T15:41:00.000-07:00

Here are some of my models just before they stepped out onto the catwalk in emma on Saturday night. Thanks Eva, Ariana, Iacinta & Jaeger (Aliesha & Natasha not in pic) you were the best, beauties inside and out.

And also have to thank the lovely Steph from my Dunedin stockist Stir who egged me on to apply, as the organisers opened up their doors to out of towners for the 10th anniversary. To show alongside World, Nomd, 27 names, Aduki and Carlson to name but a few was a privilege and a thrill!

Even the prospect of walking the length of the 110 metre catwalk with my finale model was made so much easier when the crowd reacted so supportively, extra thanks to Harriet for the standing ovation, no-one could miss you & that fab pink hat! Soulful, creative and very professional are the thoughts that stay with me of last week and I can see why people keep on coming back every year.

I had spent a year living in Dunedin many moons ago whilst cooking, playing music at Radio One and getting my fashion portfolio together for the big move to Wellington fashion design school and have always felt the Scotland of the South has a special place in my heart. Many thanks to friends and family who helped make it happen.x.

New love!

2008-11-23T15:39:00.000-08:00

Some may call me fickle but having got inspired talking to Angie about pincushions I've found a new love...hedgehogs!

You know they're cute even if spiky, handy and helpful around the home, so the PERFECT choice for my latest crafty project.

Thanks Becs at MFP for warning me not to name them, as I'd never be able to give them away, but oh dear too late.

My first prickly pals are Herb, Holly and Harry, don't they just look fine all together, how can I ever split them up?

night owl

2008-10-22T16:35:00.000-07:00

It's an obsession, it's owls. My love of birds has taken me from flamingoes to fantails that flap into my day and make me smile. But owls do it above all. Once you start looking you'll see them everyone, keep a daily tally and tell me. Better yet send me pictures of your favourites.

Here are some of mine...too whit too whoo. x.

We love our locals

2008-10-15T15:49:00.000-07:00

emma has a new stockist and it's close to home!

Good Score is on the Parade, Island Bay, and is run by talented and beautiful sisters Nell and Kirsty. You can find treasures from vintage handbags to contemporary jewellery and a great selection of hand-picked clothing by local labels.

It is perfect for summer shopping in the suburbs.

Opening hours are Thursday-Saturday.

(check out the 'market-days' through summer)

Well worth a stop as you cruise the south coast.

Owls and starry nights at ANZFW

2008-10-14T13:56:00.000-07:00

Paul Densem @ teaspoon (Island Bay based of course!) made this fantastic animated film for emma which set the mood brilliantly for the show.

Leaving the comfort of your crackling campfire enter a moody fairy-tale forest on a starry night, with the cutest owls coming along to keep you company, as you get lost with emma.

Also there's a video of the Verge Breakthrough show featuring emma on the link below:

www.gloss.co.nz/fashiondesktoptv/2008/Day2/Verge%20Breakthrough%20Show

It's almost like being there:)

MEOW...catwalk @ Fashion Week

2008-10-13T18:30:00.000-07:00

No cameras allowed backstage at Fashion Week... but as I totally wanted you all there to share the experience I've got a few catwalk shots the lovely Owen took as sneak peek of my winter 09 collection 'lets get lost'. x.

Wellington designer fashion show

2008-10-13T17:33:00.000-07:00

Ok, so I'm addicted to shows it's official!

Hot on the heels of ANZFW is the Buy New Zealand Made Fashion Show next Wednesday 22nd October 7pm.

Hosted by Samuel Marsden school with 100% of proceeds going to Canteen, go team, you'll get to see the new season collections from great designers (like ME!) throw some money around at a charity auction and groove with a performance by hip-hop group Emerge. Nibbles and goodie bags included,yah!

So get your ticket today from fashionshownz@gmail.com or from the office at Marsden.

Only 25 bucks.

Please support this event as it's been a real community effort and is a great cause.

Cheers and see you there.

It's Fashion time!

2008-08-25T02:31:00.000-07:00

As my first fashion week s-day (show-day) is fast approaching I am looking forward to getting to Akld and doing it! NZFW is a well oiled machine and emma just a wee part of the patchwork.

In the Verge Breakthrough group show there are 5 new labels on show, including moi, with one of us taking away a prize of $10,000 at the end of the show.

How does that work? Well-the front two rows get to vote directly after the show is over for their fav - so fingers crossed for e-m-m-a!

I'd love you to be there and add to the clap-o-meter so drop me a line if you'd like a ticket.

I know it's hard to get away from the beautiful Wellie town but if you have a city of sails pal to represent that's sweet too.

They may even like to make a day or three of it and buy tickets for the Designer Selection show which runs straight after and features a tasty bite of the Fashion Week designers in-season and winter ranges.

Look on www.nzfashionweek.com for details under designer selection show or public events.

Got to be in:)

Mix it up

2008-08-01T20:57:00.000-07:00

As my new season collection 'picturebook' is just about to hit the stores here's some pics of the spring styles that are up first. The pepperdot dress (in first pic) is perfect for looking gorgeous and girly and there's a line of eco-friendly tees with sweet picturebook prints that we'll live in everyday- once the temps rise!

Check out stockists from mid August:)

Just heard from Christine at mix it up and she's done an emma write-up on her website.

www.mixitup.co.nz/v2_thenews_1.phd?task=news

Thanks Christine-really cute site too!

Bootylicious boot camp

2008-07-29T15:33:00.000-07:00

As part of my involvement in ANZFW I winged my way up to Auckland yesterday to attend the Verge boot camp. Great to meet the other designers in our group. The lads at Verge were very generous with their knowledge of the fashion industry and roped in some other inspiring speakers.

Now we've had the rockets lite and we're counting down!

CCC (craft, cupcakes & crochet)

2008-07-26T22:18:00.000-07:00

Call it what you will- craft circle, stitch 'n' bitch, grannie time- but our time has come to get together and focus on some serious, or not so serious, stitch-craft.

Tonight it's sess#2 and although freezing outside the hardy will meet and so it will begin again.

Seeing that my tea cosy is finally finished and the twisted cord bow atop, this bow makes me happy every morning as I make my first brew for the day, I feel the need to grab a hook and go all heirloom.

Crocheted wool blankets for Bella and Ned to ward away the wintery chills when they can't afford to heat their student flats (will probably take me that long to make them!)

They will thank me one day I'm sure:)

I hope Eva will guide me on the crochet front as she's hooked into it lately, hee hee.

Debs tells me her stitchy project is coming along if slower than hoped but hey when you make cupcakes like her you don't really need to worry about anything else!

Here's a couple of shots from last session, have temporarily lost my camera so sorry can't show you my completed cosy chum, maybe next time.

Thanks Debs and Eva for letting me go all photographic on you.

It's a breakthrough

2008-07-18T15:00:00.000-07:00

Well the good word is out, emma will be showing her winter 09 collection at Air New Zealand Fashion Week this year as part of the Verge Breakthrough Group. Yah!

This is a trade event but also has some great public events. Check it out if you are in Auckland in mid September- more on www.nzfashionweek.com

Lots of hard work before then so all hands on deck and thanks to those wonderful friends and family who support emma and have offered to help, you are my inspiration.

Before then though I'm really keen to give you a peek at emma's new summer 08/09 collection 'picturebook'.

Check out the new look fashion site www.runwayreporter.co.nz

for pics and more. I know it's pouring outside but isn't it nice just day-dreaming about those sunnier days, go on take a moment:)

Sale time!

2008-07-10T20:09:00.000-07:00

Claire still has some great emma stock in her sale at Madame Fancy Pants, as well as lots of other super cute stuff.

Now's the time to bag a bargain-think of all those chilly weeks ahead- and you know your emma gear will still look hot next year. So think investment dressing for little investment:)

Have a look at my website www.emmacollections.com for a peek at the winter range if you haven't already.

Winter wonderland

2008-07-08T21:28:00.000-07:00

Drove down through the central North Island yesterday.

This is what winter is all about and worth freezing your fingers off just to chuck a snowball or two at the ones you love the most!

Still plenty of chilly days ahead so don't forget to check out the last of emma's winter stock instore -yep it's sale time.

emma takes to the stage

2008-07-02T17:35:00.000-07:00

Being just the best store with the nicest people in town means I'm really lucky to stock emma at Madam Fancy Pants in Cuba Street. Recently MFP herself helped dress LA Mitchell for her recent recording/concert at the Matterhorn, and they chose an emma silk blouse for the big night. Each garment is like a wee baby to me and I was so proud!

If you didn't make it to the concert, no worries take a look at this:

www.youtube.com/watch?v=SKYU8OVDqLU&feature=related

and then check out MFP for your own slinky silk number for nights on the town.

Keep chirpy

2008-07-01T22:16:00.000-07:00

It may be grey and chilly outside but check out this sweet little postcard which makes me smile every time I look at it. Some days I feel like that valiant little bird facing the elements on the South Coast!

Designed by the lovely Anna Stewart to accompany my latest emma collection & if you'd like one of your very own there are limited numbers available at my stockists.

So rug up and fly there today:)